UK Probe Apple, Google Mobile Browsing

UK Probe Apple, Google Mobile Browsing

Once again, the tech giants have become a stepping stone to the UK’s active competition regulator, the Competition and Markets Authority (CMA).

British regulator on Tuesday announce It launched an investigation into Apple and Google’s dominance of the mobile browser market.

It said it launched a market investigation into cloud gaming and mobile browsers after receiving widespread support for its proposals first published in June. He. She This investigation began in June 2021.

Apple and Google Proper

The CMA said it consulted about launching a market investigation alongside the Mobile Ecosystem Market Study Report, which found that Apple and Google have an effective duopoly over the mobile ecosystem that “allows them to exercise ‘stranglehold’ over operating systems, app stores, and web browsers.” .on mobile devices.”

The Capital Markets Authority indicated that browsers are among the most important and widely used applications on mobile devices. Most people use their browser at least daily to access online content such as information, news, videos, and shopping.

In fact, 97 per cent of all mobile web browsing in the UK in 2021 takes place on browsers powered by either Apple’s or Google’s browser engine, so any limitations on those engines could have a significant impact on users’ experiences, she said. CMA.

The UK regulator also noted that there are already more than 800,000 users of cloud gaming services in the UK, but restrictions on their mobile distribution could hinder growth in the sector, meaning UK gamers are missing out.

The responses to the advisory apparently reveal “significant support” for a more comprehensive investigation into the way Apple and Google dominate the mobile browser market and how Apple restricts cloud gaming through its App Store.

Many of those have come from browser vendors, web developers, and cloud gaming service providers who say the status quo is hurting their businesses, stifling innovation, and adding unnecessary costs.

Web developers have reportedly complained about it Apple restrictionsplus the proposed lack of investment in browser technology, leads to additional costs and frustration as they have to deal with bugs and glitches when creating web pages, and have no choice but to build custom mobile apps when a website is enough.

At the same time, Apple and Google have argued that the restrictions are necessary to protect users, the CMA noted.

Apple, Google restrictions?

CMA’s market investigations will consider these concerns and consider whether new rules are needed to achieve better results.

“We want to ensure that UK consumers have access to the best new mobile data services, and that UK developers can invest in innovative new applications,” noted Sarah Cardell, CMA’s interim chief executive.

“Many UK businesses and web developers tell us they feel constrained by the restrictions imposed by Apple and Google,” Cardle added. “When the new digital markets system is implemented, it will likely address these types of issues.”

“In the meantime, we’re using our existing powers to address problems where we can,” Cardell said. “We plan to investigate whether the concerns we heard are justified, and if so, identify steps to improve competition and innovation in these sectors.”

“Android gives people more choice of apps and app stores than any other mobile platform,” said a Google spokesperson. CNBC. “It also enables developers to choose which browser engine they want, and has served as the launch pad for millions of applications. We are committed to building thriving, open platforms that empower consumers and help developers build successful businesses.”

Apple did not immediately respond to a request for comment

Technical investigations

CMA has been very active lately, and in the past month Facebook’s parent company Meta has been forced to sell its Giphy purchasesalthough both companies are headquartered in the United States.

In May, the Capital Markets Authority announced Google Ads Investigation technology mediation.

CMA (and EC) are too Google and Meta investigation To assess whether an agreement between Google and Meta for online display advertising services violated competition rules.

CMA is also offline Oversee Google’s removal of third-party tracking cookies from his Chrome browser and he already did It forced the tech giant to make a number of concessions.

CMA is too Investigate Apple regarding suspected anti-competitive behavior with application developers.

The Capital Markets Authority said in September that it would start deeper Achieving the second stage in Microsoft’s acquisition of $ 69 billion Gaming giant Activision Blizzard.

In June, the outgoing chief executive of Britain’s markets regulator Andrea Coselli He criticized the government’s move to delay granting it more powers on the largest multinational tech companies, saying it risks handing the lead in regulation to the European Union.

Dr. Andrea Coselli, CEO of the Capital Markets Authority.

#Probe #Apple #Google #Mobile #Browsing

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