Apple devices and services remain the most popular choices among US teens, according to new data shared today by investment firm Piper Sandler on its site. Bi-annual Adolescent Survey.


87 percent of teens surveyed own IphoneAccording to the results, 88 percent of teens expect the “iPhone” to be their next phone. Over the past ten years, “iPhone” ownership among teens has doubled. Back in 2012For example, 40 percent of American teens own an iPhone.

Teen iPhones fall in 2022


Piper Sandler suggests that high use of the “iPhone” among teens bodes well for Apple service products as well as ongoing product cycle updates.

We believe high penetration and intent are important given the mature premium smartphone market. Additionally, these trends are encouraging as the company continues to roll out new iPhones, which can provide a significant refresh to the product cycle. We believe these positive trends could also be a catalyst for further growth of services as well, as the install base for Apple devices continues to grow.

The Apple Watch is less popular, with only 31 percent of teens owning an Apple wrist-worn device, but the Apple Watch is by far the most popular smartwatch among teens. 36.8 percent of teens report owning a smartwatch, so only 5.8 percent own a non-Apple Watch smartwatch.

Teen Apple Watch Fall 2022


Piper Sandler hosts these surveys about teens for more than a decade. For the latest release, 14,500 teens with an average age of 15.8 were surveyed across 47 states.

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